The situation you want to avoid here is bringing people into your business to help take the load off and to allow you to scale only to end up with unhappy clients, increased workload trying to fix everything, and even deeper in the red financially.
Once you have your processes mapped out, take some time to identify the skills required. You want to list out both technical skills as well as left brain thinking skills.
For example, if a step in your process requires someone to build out the copy and creatives then you may identify the skills required for this task as:
1. Copywriting
2. Graphic Design
3. Similar creative/tone as us (or our type of clients)
Now, your challenge is to fulfil and source these talents. Ideally, this will be one person, but sometimes it may involve several. When more than one contractor is required make sure you set yourself up with a project management tool to ensure the baton is passed along between the team properly and that quality controls (checklists are required to be signed off before being passed on).
TIP: Training and onboarding new team members can ver a very time intensive (but critical) exercise. The avoid double up, create an onboarding portal in your agency (using Trello, Clickfunnels memberships or Google Drive) introducing your business, core values, the team, who everyone else (and contact details) and how to navigate portal